Media Polska on the development of technology . It's exactly like consumer technology. Technology is emerging the fastest. As you look at all we get excited about all kinds of VR AI and so on. These technologies are created quickly so quickly that the ability to dispose of them in the consumer world and then in the business world absolutely cannot keep up right Everyone has a smartphone in their pocket and yet a lot of people don't know they have a smartphone. E commerce has been available for God how many years already as a secure set of technologies that enable you to shop online. But the truth is if you look at the numbers we're just getting into some traction. Listen to the full conversation with Krzysztof Sobieszek about AI and Big Data Andrzej Ogonowski SMSAPI about permission marketing First of all in all this thinking and planning about SMS marketing let the slogan of permission marketing guide you.
This is the basic thing which is permission marketing. Of course there's more to it than just sending messages to people who have consented not only legally but are also aware of it. Because it often happens that people take part in competitions do not read the regulations in which there is a provision so they have legally consented to marketing communication from this brand or from partners of this brand. Which is completely screwed up. So it's not whatsapp mobile number list about legal consent it's about informed consent. Because if there is a completely different tone at this moment of such a message. So first of all own base.Here it is definitely better to spend money and time to somehow in any way be it a shop a card and writing on a card signing up to some loyalty club or is it already developed enough that it is already some app and so on never mind.
It's important to gather your own base so that these people are aware . Listen to the full conversation with Andrzej Ogonowski about combining email marketing and SMS marketing . Agnieszka Grzesiek Kasperczyk MyLo about the essence of GDPR Generally the GDPR puts emphasis on transparency and as I said civilized and explained.By subscribing to the newsletter I am supposed to know exactly what I agree to. If you want to rely on such consent that I only entered the email address then it will be on your side later in the event of some control to prove that my consent was conscious and exactly what you do with my data. And now you have to remember that personal data is not just my name and email address but all the things you know about me as an identified person.