When we think of content marketing, we often have the end user in mind. But Image Manipulation B2B content marketing is already a reality with a great future. To understand a little better what it consists of, today I want to share Image Manipulation with you 8 things you should know about B2B content marketing according to the Customer Think business community. B2B content marketing 1) Content marketing is not just for B2C companies B2B Image Manipulation companies can benefit from this strategy just as much as those that target the end user directly.
You do not believe it? Think of examples like Adobe, Microsoft or Unbounce. As with B2C companies, business-to-business businesses Image Manipulation must focus their strategy on creating valuable, consistent and relevant content to attract and retain their customers. When executing this strategy, there are some differences in Image Manipulation terms of the topics to be discussed, the formats, the distribution channels, the means of promotion and the objectives of the content.
Most marketers already use B2B content marketing Image Manipulation To confirm the above point, just look at the data from the 2016 Benchmarks, Budgets and Trends report from the Content Marketing Institute: 88% of B2B companies use content marketing to achieve their global marketing goals. This figure represents an increase Image Manipulation of 2% from the previous year. The conclusion is clear: content marketing has become one of the bases of the strategy of B2B companies. The main reasons for this are that it Image Manipulation produces long-term value, helps them communicate with their customers, and is a great medium for exchanging information.