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Give things away for free Everybody loves Last Database a freebie, but for freebies to work as a marketing tool, you need to give away Last Database something that attracts potential customers. This is the mistake that many marketers make. They give something away that’s utterly unrelated to what they do—like an iPhone or iPad—and then Last Database wonder why none of the people they attract turn into paying customers. A we create free versions of our premium SEO tools to attract the right people. For example, we have a free backlink checker that attracts Last Database an estimated 117K visits from organic search each month.
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